Mirren Training - Leo Burnett: Costa Rica - Biz Dev Program/NB Lead

What is your name?
	DIRK STAMMES
What is the total number of employees at your office?
	37
What is the total number of employees nationally?
	37
What are the total revenues for your office (substitute & indicate billings if this is the only available number):
	REVENUE 1.416.000 EUROS
What percent of new revenue comes from the following sources:
	70-80%
List the clients the firm has worked for (grouped by industry category, and also indicate past/current client). Cut and paste from another document if this helps.
	Agriculture Cooperativa de Leche Dos Pinos (2006) - LOST CLIENT Agriculture Flor Bella, S.A. (2005) - LOST CLIENT Airlines Aviateca - LOST CLIENT Airlines Delta Air Lines, Inc. (2000) - LOST CLIENT Airlines SAM (1991) - LOST CLIENT Airlines United Airlines (1994) - LOST CLIENT Apparel, Footwear & Accessories Del Rio (2006) - LOST CLIENT Apparel, Footwear & Accessories Saul E. Mendez (1994) - LOST CLIENT Apparel, Footwear & Accessories Zapateria Moda Americana (1900) - LOST CLIENT Automobiles & Trucks Budget Rent-A-Car (2000) - LOST CLIENT Automobiles & Trucks Cia Mercantil (1991) - LOST CLIENT Automobiles & Trucks Fiat (1999) - LOST CLIENT Automobiles & Trucks Ford Motor Company (2000) - LOST CLIENT Automobiles & Trucks Goodyear (1995) - LOST CLIENT Automobiles & Trucks Kawasaki (1995) - LOST CLIENT Automobiles & Trucks Lubricantes L&S (1989) - LOST CLIENT Automobiles & Trucks Super Servicio (2000) - LOST CLIENT Automobiles & Trucks Toyota (1995) - LOST CLIENT Automobiles & Trucks Mitsubishi (2008) - LOST CLIENT Beverage Schweppes (2007) - LOST CLIENT Beverage The Coca-Cola Company (1991) - LOST CLIENT Broadcasting & Cable TV Directv (2000) - LOST CLIENT Computers Apple Computer (1991) - LOST CLIENT Computers GBM De Costa Rica, S.A. (1998) - LOST CLIENT Construction & Development Cemex de Costa Rica Sanson Active Construction & Development Cemex de Costa Rica Construrama Active Construction Materials Metalco (1994) - LOST CLIENT Education & Training Cenfotec (2007) - LOST CLIENT Education & Training U.C.I. (1994) - LOST CLIENT Education & Training Ulacit University (2000) - LOST CLIENT Education & Training Do Good Robin Active Entertainment & Recreation PIMS (2000) - LOST CLIENT Financial Services Associates First Capital Corporation (1999) - LOST CLIENT Financial Services Aval Bank (2001) - LOST CLIENT Financial Services Banco Credito (1992) - LOST CLIENT Financial Services Banco de San Jose (1992) - LOST CLIENT Financial Services Banco Internacional (1999) - LOST CLIENT Financial Services Credomatic (1990) - LOST CLIENT Financial Services Financiera First Pennsilvanya (1998) - LOST CLIENT Financial Services Financiera Multivalores (2006) Financial Services Instacredit (2000) - LOST CLIENT Financial Services Los Asociados (1999) - LOST CLIENT Financial Services Scotiabank (1996) - LOST CLIENT Financial Services Visa International (2004) - LOST CLIENT Financial Services Financiera Multivalores Active Foods Arcor (2000) - LOST CLIENT Foods Bimbo (1994) - LOST CLIENT Foods Costa Rican Cocoa Products (1989) - LOST CLIENT Foods Eskimo/Yoplait (1995) - LOST CLIENT Foods Icafe (1990) - LOST CLIENT Foods Kraft Foods (1990) - LOST CLIENT Foods Pillsbury Company (1994) - LOST CLIENT Foods Pops (1997) - LOST CLIENT Foods Sardimar (1997) - LOST CLIENT Foods Tostadora La Meseta (1997) - LOST CLIENT Foods H.J. Heinz Company Heinz Baby Foods Active Foods Kellogg Company All-Bran Original Active Foods Kellogg Company Choco Krispies Active Foods Kellogg Company Choko Zucaritas Active Foods Kellogg Company Komplete Active Foods Kellogg Company Corn Flakes Active Foods Kellogg Company Froot Loops Active Foods Kellogg Company Special K Active Foods Kellogg Company Zucaritas Active Foods H.J. Heinz Company Banquete Salsa Ketchup Active Foods H.J. Heinz Company H.J. Heinz Company Active Foods H.J. Heinz Company Heinz Ketchup Active Foods Nestle Carnation Evaporated Milk Active Foods Nestle La Lechera Condensed Milk Active Foods Sigma Alimentos Embutidos Zar Not Active Foods Nestle Maggi Active Foods H.J. Heinz Company Banquete Active Foods H.J. Heinz Company Banquete Ketchup Active Foods H.J. Heinz Company Banquete Mayonnaise Active Foods H.J. Heinz Company Banquete Salsa Active Foods H.J. Heinz Company Banquete Tabasco Active Healthcare Optica Vision (1995) - LOST CLIENT Household & Office (Durable) Cemaco (1990) - LOST CLIENT Household & Office (Durable) Grupo Hogarama (1997) - LOST CLIENT Household & Office (Durable) Muebles Penichet (1989) - LOST CLIENT Household (Non-Durable) Ray-O-Vac (1994) - LOST CLIENT Household (Non-Durable) Procter & Gamble Ace Not Active Household (Non-Durable) Nestlé Purina Petcare Beneful Not Active Household (Non-Durable) Nestlé Purina Petcare Dog Chow Active Household (Non-Durable) Nestlé Purina Petcare Pro Plan Not Active Household (Non-Durable) Procter & Gamble Herbal Essences Active Household (Non-Durable) Procter & Gamble Head & Shoulders Active Household (Non-Durable) Procter & Gamble Pert Plus Active Household (Non-Durable) Procter & Gamble Secret Not Active Oil & Gas Exxon Mobil (2000) - LOST CLIENT Pharmaceuticals AstraZeneca (2007) - LOST CLIENT Pharmaceuticals Aventis (1999) - LOST CLIENT Pharmaceuticals Novartis (2001) - LOST CLIENT Pharmaceuticals Procter & Gamble Pepto-Bismol Not Active Pharmaceuticals Procter & Gamble Vick VitaPyrena Not Active Pharmaceuticals Procter & Gamble Vicks Formula 44 Not Active Pharmaceuticals Procter & Gamble Vicks Megabrand Not Active Pharmaceuticals Procter & Gamble Vicks Sinex Not Active Pharmaceuticals Procter & Gamble Vicks Throat Drops Not Active Pharmaceuticals Procter & Gamble Vicks VapoRub Not Active Pharmaceuticals Pfizer Prevenar Active Real Estate Grupo Vivicom (2000) - LOST CLIENT Real Estate Inmobiliaria Habitacional (1998) - LOST CLIENT Real Estate Ultrapark Free Zone (1999) - LOST CLIENT Restaurants Restaurante La Leyenda (1998) - LOST CLIENT Restaurants Restaurantes Rustico (1900) - LOST CLIENT Retail Libreria Internacional (1997) - LOST CLIENT Retail Office Depot (2003) - LOST CLIENT Retail Plaza Real Cariari (1998) - LOST CLIENT Telecommunications Motorola (2000) - LOST CLIENT Tobacco Philip Morris International Derby Active Tobacco Philip Morris International Diplomat Active Tobacco Philip Morris International L&M Active Tobacco Philip Morris International Lider Active Tobacco Philip Morris International Marlboro Active Tobacco Philip Morris International Next Active Tobacco Philip Morris International Parliament Active Tobacco Philip Morris International Philip Morris Active Tobacco Philip Morris International Rubios Active Travel & Tourism Camino Real Intercontinental (1997) - LOST CLIENT
Bullet point the services you offer your clients:
	Creative development Production for all media Strategic Planning Packaging Public Relations Shooper Marketing Research Events Healthcare Web design Promotions Internal communication Trademarketing
What outbound business development have you done over the past 2 years?
What are the top 4 sources that most contribute to generating new business?
How many people are regularly involved in your new business pitches and RFPs? (also list names/titles)
How many competitive pitches/RFPs will you enter this year?
	5-7
Of those, what percentage do you expect to win?
	20-30%
How many competitive pitches/RFPs did you enter last year?
	5-7
Of those, what percentage did you win?
	20-30%
What percentage of your competitive pitches/RFPs involve a credentials presentation that is separate from a final strategic/creative presentation (vs. one combined credentials/final presentation session)?
	50%
How often do you submit a strategic/creative recommendation with no in-person presentation?
	50%
On the smaller half of your pitches, how much do you typically spend on each (out of pocket on average)?
	$1,000-$5,000
On the larger half of your pitches, how much did you typically spend on each (out of pocket on average)?
	$5,000-$10,000