| What is your name? | |
|---|---|
| Andrés Mazuera | |
| What is the total number of employees at your office? | |
| 43 | |
| What is the total number of employees nationally? | |
| 43 | |
| What are the total revenues for your office (substitute & indicate billings if this is the only available number): | |
| US$2.685k | |
| What percent of new revenue comes from the following sources: | |
| 70-80% | |
| List the clients the firm has worked for (grouped by industry category, and also indicate past/current client). Cut and paste from another document if this helps. | |
| Kellogg's (Food) P&G (Personal Care-Home Supplies-OTC Products, ETC) Alimentos Maravilla (Fruit Nectars & Juices, Beverages, Drinks, etc)CervecerÃa Centroamericana (Beer and Spirits) Malher (Culinary products, ready to eat soups, canned food, etc)Cementos Progreso (Cement-Concrete-Construction-Construction Retail Stores) Aprofam (Woman health Services) Bantrab (Financial Services- Bank-Credit Cards-Insurance Services-Investments)Puma Energy (Fuel-Gasoline-Lubricants, Grease, motor-oils) Grupo F (Motorcycles) SigloXXI (Newspapers) Telepizza (Pizza Restaurants& Delivery) | |
| Bullet point the services you offer your clients: | |
| -Strategy -Creative -Production -Media -Digital | |
| What outbound business development have you done over the past 2 years? | |
| What are the top 4 sources that most contribute to generating new business? | |
| How many people are regularly involved in your new business pitches and RFPs? (also list names/titles) | |
| How many competitive pitches/RFPs will you enter this year? | |
| 2 | |
| Of those, what percentage do you expect to win? | |
| 40-50% | |
| How many competitive pitches/RFPs did you enter last year? | |
| 2 | |
| Of those, what percentage did you win? | |
| 20-30% | |
| What percentage of your competitive pitches/RFPs involve a credentials presentation that is separate from a final strategic/creative presentation (vs. one combined credentials/final presentation session)? | |
| 75% | |
| How often do you submit a strategic/creative recommendation with no in-person presentation? | |
| 25% | |
| On the smaller half of your pitches, how much do you typically spend on each (out of pocket on average)? | |
| $1,000-$5,000 | |
| On the larger half of your pitches, how much did you typically spend on each (out of pocket on average)? | |
| $5,000-$10,000 | |