Mirren Training - Leo Burnett: Belgrade - Biz Dev Program/NB Lead

What is your name?
Andjelko Trpkovic
What is the total number of employees at your office?
109
What is the total number of employees nationally?
109
What are the total revenues for your office (substitute & indicate billings if this is the only available number):
4.838k eur
List the clients the firm has worked for (grouped by industry category, and also indicate past/current client). Cut and paste from another document if this helps.
Cigarettes - Phillip Morris - CURRENT CLIENT Coffee - Strauss/Doncafe - CURRENT CLIENT Beer - Apatinska bewery - CURRENT CLIENT Beer - Efes brewery - PAST CLIENT Soft drinks - Nectar - CURRENT CLIENT Soft drinks - Coca Cola - CURRENT CLIENT Confectionary - Jaffa - PAST CLIENT Confectionary - Soko Stark - CURRENT CLIENT Banking industry - Banca Intesa - PAST CLIENT Banking industry - Komercijalna bank - CURRENT CLIENT Insurance - Delta Generali - PAST CLIENT Automotive industry - Fiat - CURRENT CLIENT Beauty products - P&G - CURRENT CLIENT Detergents - P&G - CURRENT CLIENT Telecommunications - Telenor - PAST CLIENT Telecommunications - Promonte - PAST CLIENT Bakery - Blatnik - CURRENT CLIENT
Bullet point the services you offer your clients:
Brand Development and Management (HumanKind TM) Consumer Insight Integrated Marketing Communications Campaigns Ideas and Creativity Design & Packaging Media Planning Production Event & Promotions Management Digital & Interactive Shopper Marketing Brand PR Corporate Communications Media relations, Sponsorships Corporate social responsibility
What outbound business development have you done over the past 2 years?
What are the top 4 sources that most contribute to generating new business?
How many people are regularly involved in your new business pitches and RFPs? (also list names/titles)
How many competitive pitches/RFPs will you enter this year?
8-10
Of those, what percentage do you expect to win?
20-30%
How many competitive pitches/RFPs did you enter last year?
16-20
Of those, what percentage did you win?
40-50%
What percentage of your competitive pitches/RFPs involve a credentials presentation that is separate from a final strategic/creative presentation (vs. one combined credentials/final presentation session)?
25%
How often do you submit a strategic/creative recommendation with no in-person presentation?
25%
On the smaller half of your pitches, how much do you typically spend on each (out of pocket on average)?
$1,000-$5,000
On the larger half of your pitches, how much did you typically spend on each (out of pocket on average)?
$1,000-$5,000