| What is your name? | |
|---|---|
| Beckie Manley | |
| What is the total number of employees at your office? | |
| 6 plus one freelancer | |
| What is the total number of employees nationally? | |
| 10 plus one freelancer, one retainer | |
| What are the total revenues for your office (substitute & indicate billings if this is the only available number): | |
| $5 Million (revenue) / $1.8M in Margin | |
| What percent of new revenue comes from the following sources: | |
| 80-90% | |
| List the clients the firm has worked for (grouped by industry category, and also indicate past/current client). Cut and paste from another document if this helps. | |
| Current clients: Tift Hospital, Kings Automotive, SeaPak/Richs, Pioneers, AIG, CM, YOC, Mutual Bank, Warner University, Mainstreet, CIS, Habitat for Humanity, STAR Previous: H&H, SGHS, Merchants Bank, Stoops Automotive, Diamond Matches, Pictsweet Vegetables, DL Jardines, Mastermedia, Revalesio, Meridian, Coastal Sash and Door, Pulp Printhouse, Wise, Sea Island, DPS, Ameris Bank, United Community Bank, Fuseworks, Rutter, Gill Bros. | |
| Bullet point the services you offer your clients: | |
| Strategy Branding Creative Advertising Digital PR (social media) Media buying and planning Marketing Sales tools Printing Business consulting Research | |
| What outbound business development have you done over the past 2 years? | |
| What are the top 4 sources that most contribute to generating new business? | |
| How many people are regularly involved in your new business pitches and RFPs? (also list names/titles) | |
| How many competitive pitches/RFPs will you enter this year? | |
| 3 | |
| Of those, what percentage do you expect to win? | |
| 5-10% | |
| How many competitive pitches/RFPs did you enter last year? | |
| 3 | |
| Of those, what percentage did you win? | |
| 5-10% | |
| What percentage of your competitive pitches/RFPs involve a credentials presentation that is separate from a final strategic/creative presentation (vs. one combined credentials/final presentation session)? | |
| 25% | |
| How often do you submit a strategic/creative recommendation with no in-person presentation? | |
| 25% | |
| On the smaller half of your pitches, how much do you typically spend on each (out of pocket on average)? | |
| $1,000-$5,000 | |
| On the larger half of your pitches, how much did you typically spend on each (out of pocket on average)? | |
| $1,000-$5,000 | |