| If applicable, what has been your role in working to grow your client accounts? | |
|---|---|
| Marcy Miller- Associate Director, paid media | Not clearly defined with objectives but as opportunities have presented themselves, I have tried to step up and: 1) upsell R+K capabilities (video production/content) 2) request additional $$ for man hours for incremental work, above scope and 3) contribute to new business pitches. |
| Erica Ballmer, Senior Account Manager - Earned Media | Brainstorming and recommending ideas to include on proposals for the next fiscal to expand earned media tactics with existing earned media clients. |
| Angelica Escobar - P+I Account Director | Cultivating new business opportunities with existing clients. Self-directed relationship building with similar brands on social and promoting RK work. |
| Liz Bentz- Associate Media Director | A large part of my role has been to position R+K as a leader in the digital space. To grow confidence in us, improve current process and plans, ask smart questions to get clients thinking and ultimately inspire a shift in responsibilities to R+K. I have also participated in more traditional new business pitches. |
| Angel Kelpsas CFO | To change the way we present & bill for our services. IE From an hourly task to a project / service cost were value like expertise & strategic insights we provide can increase the price of the project |
| Susie White, Director, Planning + Integration | When I first started at R+K it was minimal - I primarily worked on Bayer Crop Science and we were on a pretty consistent retainer with a Bayer account strategic lead who oversaw organic growth. Since we lost the creative piece of that business I have split time between Central Garden & Pet and Indiana Soybean Alliance. On both accounts, I am almost solely responsible for account growth. I grew Central Garden and Pet from narrowly scoped projects here and there to larger, more consistent YOY project budgets. Indiana Soybean Alliance is much different. They split their work between a variety of agencies and have very small budgets. It is very hard to identify organic growth opportunities, although they do invite us to participate in a Request for Concept proposal annually before they set their fiscal budget. |
| Ryann Flynn ACD/Copywriter | Though not directly involved in new biz discussions with clients, as a creative, my responsibility is to look for opportunities to look for additional ways we can help our clients achieve their business goals through creative. |
| Elizabeth Smith, account director | working on new business and also taking new opportunities to existing clients. |
| Stephanie Heusuk, CEO | I engage at a contract level with clients mostly; dinners as available. Internally, I work with account directors on scope discusisons as they occur and meet with them during quarterly business reviews. I also am part of organic growth meetings (quarterly) and meet weekly with business development to understand leads in progress, services we are discussing and drafting of SOWs. |
| Michael Hurt Media Activation Director | Translating client's marketing goals into sound media strategies and managing the quality and service of all paid media campaign activations. |
| Laura Northam Associate Director, Paid Media | N/A Started new position on 2/14/22 |
| Grant Cassiday, Executive Media Director | The main focus has been to try sell clients new digital services our agency provides as we develop new digital capabilities. |
| Jeff Walter - President | Oversee client teams, ensure staffed properly and have tools needed. Coach teams to ask strategic questions, bring fresh POV to client and business. |
| Amy McEvoy, Head of Earned Media | I feel like I've had less of a role in recent years, especially for those accounts that are not PR activities only. For the PR-only accounts, I'm one of the two people largely responsible for growing those. I used to feel very engaged and involved in the process on integrated accounts, but lately am brought in often for the tactical portion. |
| Gino Tomaro - Business Development Director | Leading Biz Dev |
| As if you were writing to a prospective client, describe the agency in no more than 3 sentences: | |
| Marcy Miller- Associate Director, paid media | We are pathfinders who help our clients achieve their business goals. We value our ABCs: authenticity, boldness, creativity and curiosity and 123s: budget and fiscal responsibility. We are the PBS of ad agencies: trustworthy, proven, in pursuit of the "why" that drives human behavior and we've cultivated a loyal following. |
| Erica Ballmer, Senior Account Manager - Earned Media | Rhea + Kaiser is an integrated marketing communications agency focused on helping get you where you want to go. As pathfinders, we are bold, curious, collaborative and authentic. riven by insights and strategy, we can help you better understand and reach your target audiences where they are. |
| Angelica Escobar - P+I Account Director | Rhea + Kaiser is a full-service agency with decades of experience assisting agriculture, manufacturing, and pet health brands develop integrated marketing strategies that maintain the focus on their customer's needs, the only way to inspire and engage. |
| Liz Bentz- Associate Media Director | This is definitely a weak space for me. I started in July and TBH, I don't have a good elevator pitch for us. |
| Mary Hull Integrated Producer | R+K is strategically focused and ready to work with our clients to solve their business challenges with creative solutions that make sense. |
| Angel Kelpsas CFO | Fully committed to bringing you the greatest opportunity for growth. We are here to strategically plan how you should engage with customers & markets and to facilitate adjustments as your customers, market, products and world changes. Thru data analysis we provide answers to how your customer base is growing / engaging, where they are growing and how to expand on your growth. |
| Susie White, Director, Planning + Integration | Rhea and Kaiser is a truly integrated marketing agency - we assemble the best teams to provide solutions to each client's problems. Our mid-size structure means we can be nimble because we don't have the thick walls that sometimes separate departments at larger agencies. Our team pulls from diverse experience with both specialized verticals and broader b2b and b2c clients. |
| Ryann Flynn ACD/Copywriter | When you work with Rhea + Kaiser you will get a team of earnest, smart, hard workers who genuinely want to help your business be as successful as possible. |
| Elizabeth Smith, account director | Rhea + Kaiser is an integrated, full service marketing communications agency dedicated to understanding our clients' businesses and delivering results that matter. |
| Stephanie Heusuk, CEO | Rhea + Kaiser provides client an understanding of the customer journey as well as the most efficient path to connect with and activate the customer. We are able to activate strategic recommendations in paid, owned and earned channels, or work along side clients or other agency partners to acheive business results. |
| Michael Hurt Media Activation Director | R+K is a smart, nimble group of seasoned marketing professionals who lean into a client's business challenges and offer marketing solutions that are insightful, actionable and data driven. |
| Laura Northam Associate Director, Paid Media | Having just started, I was drawn to the agency for its small, yet very nimble organization. Very well versed in agriculture and fosters a wonderful culture. |
| Grant Cassiday, Executive Media Director | We are a full-service agency of experienced advertising professionals who specialize in developing and executing strategic marketing through collaborative work with partners and clients. (We keep our marketing work grounded in strategy, moving forward through collaboration, and innovative by always feeding our curiosity.) |
| Jeff Walter - President | R+K can help you find and engage your customers in meaningful ways that allow your brand to become a part of their day to day lives in a way that is relevant and meaningful. We combine strong brand strategy, communications planning and industry leading paid media strategy and implementation that moves your business forward. |
| Amy McEvoy, Head of Earned Media | A team that thrives on curiosity and being able to measure what the work means for clients. R+K has a genuine desire to do what is right for the clients. |
| Gino Tomaro - Business Development Director | A full service agency that specializes in customer engagement and delivering strong ROI for clients. Focus is in B2B with strong experience in agriculture, capital equipment and animal health. Strategy and measurement is at the core of everything we do |
| When you consider Organic Growth, specifically, where does the agency most need to improve? Answer as best you can, based on your role and involvement in this area. | |
| Marcy Miller- Associate Director, paid media | Expanding the client roster |
| Erica Ballmer, Senior Account Manager - Earned Media | Growing client scopes beyond just an "earned" project or a "paid" project or an "owned" project. We need to get better at getting client buy-in on recommendations that are integrated and not just Chinese Menu items. |
| Angelica Escobar - P+I Account Director | The ability to show ROI based on marketing expansion. |
| Liz Bentz- Associate Media Director | Not selling ourselves short and setting the bar too low. I can do a better job of educating and arming the account folks to sell our digital services in a way that is smart, gets results and makes us money. |
| Mary Hull Integrated Producer | Not sure what the priority would be here. |
| Angel Kelpsas CFO | We need to consistently bring more cold ideas to the client along with proof of how they have helped other clients |
| Susie White, Director, Planning + Integration | Staffing structure. Most of our client teams only include one account manager at the director level. Without junior account support, directors are too busy completing day-to-day tasks and administrative work to focus on new strategic opportunities. Similarly, we need the top-down support to help identify opportunities and pull together the resources that will help us make inroads with our existing clients. |
| Ryann Flynn ACD/Copywriter | I think first and foremost, we must work with clients who have the budgets necessary to work with a full-service agency. |
| Elizabeth Smith, account director | in areas where we don't have years of expertise we need to think about how we can sell our value regardless of industry. |
| Stephanie Heusuk, CEO | Our ability to ascertain business growth needs from client contacts that sometimes are tactically driven. |
| Michael Hurt Media Activation Director | Expanding into new categories Pursuing bigger client opportunities |
| Laura Northam Associate Director, Paid Media | N/A Started new position on 2/14/22 |
| Grant Cassiday, Executive Media Director | We need to improve by selling more of our most profitable and easiest work. |
| Jeff Walter - President | Ensure we understand the ask behind the ask. Don't just take the order, think critically at the business need behind it. |
| Amy McEvoy, Head of Earned Media | Thinking outside the box and being less literal. We say we're bold, and we are in some ways, but there are a lot of areas where we can improve. We seem to spend a lot of time interpreting the client's ask and responding to the ask, rather than reading between the lines. I also think we are maybe a little too transparent that we're doing this for the benefit and growth of R+K and may not come across as genuinely making recommendations for the benefit of the client. |
| Gino Tomaro - Business Development Director | Expanding relationships and proactively bringing ideas to the table based on goal/barrier knowledge that we get from client conversations... knowing how to uncover these and communicate solutions in the right way |
| Are there any negative perceptions about the agency that might hold you back from securing more business with current clients? | |
| Marcy Miller- Associate Director, paid media | Previously i might have ventured location as a potential hurdle- clients like to be close to their AORs but post Covid that s likely less of an issue. |
| Erica Ballmer, Senior Account Manager - Earned Media | Recent employee turn-over. That we're so paid media-focused that we don't do anything else anymore. That we're too expensive, so they go elsewhere for some of their creative needs. |
| Angelica Escobar - P+I Account Director | No. |
| Liz Bentz- Associate Media Director | I'd imagine some clients have a bit of a "champions of the status quo" idea of us, but I'm not totally sure. |
| Mary Hull Integrated Producer | not that I am aware of |
| Angel Kelpsas CFO | We may be seen as the "old" agency for some clients that we have had for 20+ years |
| Susie White, Director, Planning + Integration | We have been narrowly focused on crop protection for years. We're trying to branch out into other areas of agriculture and pet care, but in ag we're still known as the Bayer Crop Science agency (who lost some of that business) and other verticals aren't familiar with us. |
| Ryann Flynn ACD/Copywriter | The type of projects/work we've done in the last few years have left us with a portfolio that doesn't truly show our full creative capabilities and frankly isn't that exciting. |
| Elizabeth Smith, account director | I don't know of any. |
| Stephanie Heusuk, CEO | Some clients exclude us because they fear competitive conflict due to technology that is part of their product. (e.g. John Deere v. Bayer Field View.) I suspect we are to long-winded in RFP and caps presentations and that is a turnoff. I believe we look too answer specific requests, rather than ask better questions and provide clear,helpful answers/ideas. |
| Michael Hurt Media Activation Director | Not that I am aware of. |
| Laura Northam Associate Director, Paid Media | N/A Started new position on 2/14/22 |
| Grant Cassiday, Executive Media Director | We are small. We only have one real client. We are too lean to handle full-service accounts. |
| Jeff Walter - President | Traditional, ag only agency. More focused on media planning/buying these days. |
| Amy McEvoy, Head of Earned Media | We still have too much of our business as a result of Bayer and that we have lost the ag focus, which was our core area of talent for 40+ years. While we have increased visibility in one or two ag associations, we have lost a lot of visibility elsewhere. I don't like politics or popularity contests or dog and pony shows, but isn't that kind of the business we're in? We need to do better with our overall visibility. |
| Gino Tomaro - Business Development Director | Communicating strong insights, recommendations and proactive move-ahead solutions from each project that we complete |
| How consistently does your team write and execute a detailed written organic growth plan for each account you work on? This includes objectives, actions, timelines, and accountability. | |
| Marcy Miller- Associate Director, paid media | |
| Erica Ballmer, Senior Account Manager - Earned Media | We've talked about it |
| Angelica Escobar - P+I Account Director | We've talked about it |
| Liz Bentz- Associate Media Director | Not at all |
| Mary Hull Integrated Producer | We've talked about it |
| Angel Kelpsas CFO | |
| Susie White, Director, Planning + Integration | Not at all |
| Ryann Flynn ACD/Copywriter | Not at all |
| Elizabeth Smith, account director | Not at all |
| Stephanie Heusuk, CEO | We've talked about it |
| Michael Hurt Media Activation Director | We've talked about it |
| Laura Northam Associate Director, Paid Media | |
| Grant Cassiday, Executive Media Director | Not at all |
| Jeff Walter - President | Some accounts have a plan in place |
| Amy McEvoy, Head of Earned Media | Not at all |
| Gino Tomaro - Business Development Director | We've talked about it |
| What are some of the proactive initiatives you’ve attempted to create organic growth on your accounts? Please explain what has been more successful and what has been more challenging. | |
| Marcy Miller- Associate Director, paid media | On one account I tried to add video production of content but they took the idea and used an enterprise level partner to handle the video more efficiently. On another account I worked with my supervisor and the accounting lead to determine additional dollars for billable man hours on an incremental plan but i did not realize until too late i was capable of viewing timesheets to see if we were actually billing those hours as proposed. |
| Erica Ballmer, Senior Account Manager - Earned Media | Providing ideas and recommendations beyond what the client has asked for. Showing how an integrated plan can optimize for the best results. Clients often say they like our ideas, but often don't have the budget to execute them with us. |
| Angelica Escobar - P+I Account Director | I've mentioned additional marketing support ideas when the client is voicing concerns about their marketing efforts (not supported by R+K) or mentions other needs. We also offer optimization recommendations when we come across their marketing (not supported by R+K) and there is visible room for improvement. |
| Liz Bentz- Associate Media Director | I don't think I've been part of any concerted, intentional efforts to grow client business in any single area. |
| Mary Hull Integrated Producer | I do not have direct contact with our clients regarding new business opportunities - I am a support member. |
| Angel Kelpsas CFO | N/A |
| Susie White, Director, Planning + Integration | I've tried to impress clients with projects and then use that success as an opportunity to bring them recommendations. This was successful with Central Garden and Pet, but nearly impossible with Indiana Soybean Alliance because of their small budgets and lack of decision-making authority among the client team. |
| Ryann Flynn ACD/Copywriter | With Central Garden & Pet we've been pretty successful and tacking on and selling through additional tactics/projects. But overall, I think the challenge we face is many of our clients view us as vendor instead of as a partner. They often approach us with a very concrete vision of what they want already in their mind and it doesn't give us the opportunity to work collaboratively and potentially expand the scope of what they had planned. |
| Elizabeth Smith, account director | a phased/tired communications approach for an account that didn't have a large budget but had big goals. |
| Stephanie Heusuk, CEO | Sharing R+K case studies and insight blogs with clients directly that are introduced with a pov that relates to their business and/or circumstance.--No consistency or feedback. Discussions after project assignment ends for feedback. --Lower success because we are unable to crack open business issues that we can reply to strategically. |
| Michael Hurt Media Activation Director | Achieving rate parity across disparate agencies, unifying cost sources and rightsizing key partner spending for Bayer and also managing their Flowchart database across agencies were successful proactive initiatives. Managing from a "portfolio" perspective (top down) has proven to be more challenging when Bayer reverted to Brand silos for budgets and planning. |
| Laura Northam Associate Director, Paid Media | Unable to answer due to having just started. |
| Grant Cassiday, Executive Media Director | We've convinced the client to invest in additional digital work (ad ops, strategy). |
| Jeff Walter - President | Central Garden and Pet has a plan to try and help the client more fully embrace digital targeting and engagement opportunities. |
| Amy McEvoy, Head of Earned Media | Gradually recommending new and additional tactics when it's time to plan for the next year and get additional budget allocation but we don't often get the budget we request. |
| Gino Tomaro - Business Development Director | we have bi-monthly organic growth meetings where lead account person sets the stage and folks from multiple disciplines (that don't necessarily work on the business) help craft possible new biz opportunities and solutions. Often times, this turns into tactical work-in-progress/completed discussions... and more about what specializations we have at the agency that the client may want... rather than strategic conversations about what the client needs for growth |
| Do you have a customer journey model for each account that you work on? If so, how are they used on a day-to-day basis? | |
| Marcy Miller- Associate Director, paid media | How embarrassing.....I am not sure. |
| Erica Ballmer, Senior Account Manager - Earned Media | No. None of the accounts I work on have this, at least not that I am aware of. |
| Angelica Escobar - P+I Account Director | No. Our smaller-sized clients don't have them or don't invest in creating them. Experience seems to be their guides. |
| Liz Bentz- Associate Media Director | I don't think I've seen one for any client. |
| Angel Kelpsas CFO | N/A |
| Susie White, Director, Planning + Integration | Not for ISA. I do have a customer journey model for Central Garden and Pet that helps inform our team on specific projects, but is not used on a day-to-day basis. |
| Ryann Flynn ACD/Copywriter | I'm not sure. |
| Elizabeth Smith, account director | I don't know, so I would say they are not used. |
| Stephanie Heusuk, CEO | Yes. I would defer to other attendee replies who work directly with clients for this question. |
| Michael Hurt Media Activation Director | Yes, Kept top of mind in strategic planning |
| Laura Northam Associate Director, Paid Media | I believe so, but unsure how it is used on a day to day basis at this point. |
| Grant Cassiday, Executive Media Director | No. |
| Jeff Walter - President | yes, used in planning process. not referenced day to day |
| Amy McEvoy, Head of Earned Media | We have a customer journey template but have not customized it for all accounts. |
| Gino Tomaro - Business Development Director | Not that i know of |
| On a scale of 1 - 5, how well would clients say your team understands and address their business (and category-specific business/marketing measures)? For example, in Lodging, the measures are defined as Rate per Occupancy, Duration per Occupancy, and Inbound Inquiries. For Retail Grocery, the measures would include Basket Size, Basket Mix, Store Traffic, Trip Duration, etc. | |
| Marcy Miller- Associate Director, paid media | 4. "They are effective at tying all the agency’s work back to my category-specific marketing KPIs” |
| Erica Ballmer, Senior Account Manager - Earned Media | 4. "They are effective at tying all the agency’s work back to my category-specific marketing KPIs” |
| Angelica Escobar - P+I Account Director | 2. "They understand and address only soft, top-of-the-funnel measures, such as awareness, impressions, traffic, CTR, etc.” |
| Liz Bentz- Associate Media Director | 2. "They understand and address only soft, top-of-the-funnel measures, such as awareness, impressions, traffic, CTR, etc.” |
| Mary Hull Integrated Producer | 4. "They are effective at tying all the agency’s work back to my category-specific marketing KPIs” |
| Susie White, Director, Planning + Integration | 3. "They understand my category-specific business and marketing measures." |
| Ryann Flynn ACD/Copywriter | 4. "They are effective at tying all the agency’s work back to my category-specific marketing KPIs” |
| Elizabeth Smith, account director | 3. "They understand my category-specific business and marketing measures." |
| Stephanie Heusuk, CEO | 3. "They understand my category-specific business and marketing measures." |
| Michael Hurt Media Activation Director | 4. "They are effective at tying all the agency’s work back to my category-specific marketing KPIs” |
| Grant Cassiday, Executive Media Director | 5. “They are effective at tying all the agency’s work back to my category-specific business KPIs” |
| Jeff Walter - President | 4. "They are effective at tying all the agency’s work back to my category-specific marketing KPIs” |
| Amy McEvoy, Head of Earned Media | 2. "They understand and address only soft, top-of-the-funnel measures, such as awareness, impressions, traffic, CTR, etc.” |
| Gino Tomaro - Business Development Director | 3. "They understand my category-specific business and marketing measures." |
| On a scale of 1-10, how well do you base your presentations on a new and unexpected strategic target audience insight vs. a predictable target audience insight? In other words, how well do you always have something brand new to share about the client's target audience? (10 = we are always strong in this area) | |
| Marcy Miller- Associate Director, paid media | 7 |
| Erica Ballmer, Senior Account Manager - Earned Media | 3 |
| Angelica Escobar - P+I Account Director | 8 |
| Liz Bentz- Associate Media Director | 1 |
| Susie White, Director, Planning + Integration | 3 |
| Ryann Flynn ACD/Copywriter | 5 |
| Elizabeth Smith, account director | 3 |
| Stephanie Heusuk, CEO | 3 |
| Michael Hurt Media Activation Director | 9 |
| Grant Cassiday, Executive Media Director | 8 |
| Jeff Walter - President | 6 |
| Amy McEvoy, Head of Earned Media | 3 |
| Gino Tomaro - Business Development Director | 4 |
| On a scale of 1-10, how well do your presentations always include a new and unexpected creative/concept/program/tactical idea? (10 = we are always strong in this area) | |
| Marcy Miller- Associate Director, paid media | 5 |
| Erica Ballmer, Senior Account Manager - Earned Media | 6 |
| Angelica Escobar - P+I Account Director | 8 |
| Liz Bentz- Associate Media Director | 2 |
| Susie White, Director, Planning + Integration | 4 |
| Ryann Flynn ACD/Copywriter | 3 |
| Elizabeth Smith, account director | 10 |
| Stephanie Heusuk, CEO | 4 |
| Michael Hurt Media Activation Director | 9 |
| Grant Cassiday, Executive Media Director | 6 |
| Jeff Walter - President | 6 |
| Amy McEvoy, Head of Earned Media | 3 |
| Gino Tomaro - Business Development Director | 6 |
| On a scale of 1-10, how well do you demonstrate the business impact of your recommendation? (10 = we are always strong in this area) | |
| Marcy Miller- Associate Director, paid media | 6 |
| Erica Ballmer, Senior Account Manager - Earned Media | 3 |
| Angelica Escobar - P+I Account Director | 4 |
| Liz Bentz- Associate Media Director | 1 |
| Susie White, Director, Planning + Integration | 3 |
| Ryann Flynn ACD/Copywriter | 1 |
| Elizabeth Smith, account director | 5 |
| Stephanie Heusuk, CEO | 6 |
| Michael Hurt Media Activation Director | 9 |
| Grant Cassiday, Executive Media Director | 4 |
| Jeff Walter - President | 7 |
| Amy McEvoy, Head of Earned Media | 3 |
| Gino Tomaro - Business Development Director | 5 |
| On a scale of 1-10, how well are your strategy and execution presentations backed up by an irrefutable logic trail? | |
| Marcy Miller- Associate Director, paid media | 7 |
| Erica Ballmer, Senior Account Manager - Earned Media | 6 |
| Angelica Escobar - P+I Account Director | 7 |
| Liz Bentz- Associate Media Director | 2 |
| Susie White, Director, Planning + Integration | 5 |
| Ryann Flynn ACD/Copywriter | 2 |
| Elizabeth Smith, account director | 5 |
| Stephanie Heusuk, CEO | 6 |
| Michael Hurt Media Activation Director | 9 |
| Grant Cassiday, Executive Media Director | 4 |
| Jeff Walter - President | 7 |
| Amy McEvoy, Head of Earned Media | 4 |
| Gino Tomaro - Business Development Director | 4 |
| Any final thoughts for us as we prepare to lead you through the training program? | |
| Marcy Miller- Associate Director, paid media | Not at this time. |
| Angelica Escobar - P+I Account Director | N/A |
| Liz Bentz- Associate Media Director | I'm relatively new to R+K and heavily involved in Bayer Crop Science, with brief touches in other client areas, so my answers might not be the best reflection of the agency. |
| Mary Hull Integrated Producer | I left the previous page blank because in my role at the agency I don't have enough knowledge to provide accurate feedback. |
| Angel Kelpsas CFO | I hope you can help us grow our company |
| Ryann Flynn ACD/Copywriter | n/a |
| Elizabeth Smith, account director | no |
| Stephanie Heusuk, CEO | We have drifted away from cohesion. Many of our assignments don't start as integrated opportunities. Our largest client is Paid Media AOR. We need to build internal confidence to ask harder business questions and clearly, clearly, clearly articulate business value of our recommendations. |
| Michael Hurt Media Activation Director | nope. |
| Laura Northam Associate Director, Paid Media | I was unable to answer many questions as I just started at R&K on 2/14/22. I'm looking forward to the training program. |
| Grant Cassiday, Executive Media Director | Nope! |
| Amy McEvoy, Head of Earned Media | N/a |
| Gino Tomaro - Business Development Director | Need a balance of 50,000 foot strategic overview with the most senior management on each client that helps guide our agency value and importance to them... rather than a constant in-the-weeds project of the moment with mid-level managers |
| Please list any Mirren training programs, workshops, webinars or conferences you’ve previously attended. | |
| Marcy Miller- Associate Director, paid media | Not applicable |
| Angelica Escobar - P+I Account Director | N/A |
| Mary Hull Integrated Producer | this will be my first |
| Ryann Flynn ACD/Copywriter | n/a |
| Elizabeth Smith, account director | I have not attended any Mirren training before. |
| Stephanie Heusuk, CEO | annual event, CEO round tables, regular reader of your blogs |
| Michael Hurt Media Activation Director | One workshop session on Media in 2020. |
| Grant Cassiday, Executive Media Director | There was a big virtual Mirren conference in summer of 2021 I logged into for 2 or 3 sessions. |
| Amy McEvoy, Head of Earned Media | N/A |
| Gino Tomaro - Business Development Director | MirrenDirect Feb sessions |