| What is the total number of employees at your office and nationally? How has this changed over the last 2 years? | |
|---|---|
| Zohra Yakoub-Hamdani, Managing Director PLBI | 27 employees - stable |
| What are the total revenues for your office (substitute & indicate billings if this is the only available number): | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 4.4 million euros |
| List your clients for the past 3 years (grouped by industry category, indicate past/current client). Cut and paste from another document if this helps. | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | Boehringer Ingelheim (Type 2 diabètes) - current; Boehringer Ingelheim (oncology) - past; Amgen (immuno-oncology) - current; Nestlé (Infant Nutrition) - Current; Nestlé (Nestlé Health Sciences) - Current; Sanofi Pasteur MSD (Vaccines in Europe) - Current; URGO (Wound care) - Current; Mylan (Cardiometabolic portfolio) - Current; Merck (Multivitamins) - Current |
| Bullet point the services you offer your clients: | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | Brand Strategy and creatives; internal training (disease and brand); internal communication; medical communication; content strategy (multichannel, including digital). |
| What percent of new revenue comes from the following sources: | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 11-20% |
| Expanding on your answer above, how has most new business come in? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | While it came RFPs won, these RFPs came through based on prior work done for the client. |
| Have you done any outbound business development over the last 2 years? If so, please explain. | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | Not necessarily. Putting this in place now. |
| Do you use any CRM, marketing or project management software for any of your new business activities? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | Salesforce. |
| How many people are regularly involved in your new business competitive reviews/RFPs? (also list names/titles) | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | |
| How aligned would you say your management / new business team is as it relates to new business approach? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | Generally aligned. Note that the new business team is not dedicate to new business only. |
| How many Competitive Reviews/RFPs will you enter this year? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 5-7 |
| Of those, what percentage do you expect to win? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 70-80% |
| How many Competitive Reviews/RFPs did you enter last year? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 3 |
| Of those, what percentage did you win? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 60-70% |
| What percentage of your Competitive Reviews/RFPs involve a credentials presentation that is separate from a final strategy/execution presentation (vs. one combined credentials/final presentation session)? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | 50% |
| On the smaller half of your Competitive Reviews/RFPs, how much do you typically spend on each (out of pocket on average)? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | $1,000-$5,000 |
| On the larger half of your Competitive Reviews/RFPs, how much did you typically spend on each (out of pocket on average)? | |
| Zohra Yakoub-Hamdani, Managing Director PLBI | $10,00-$20,000 |